A Theater in the Night...

Vintage waits around to be discovered over and over again

Good day everyone,

Today we are going to imagine what it would be like to take the city's energy and collide it with the old-school charm of classic film to transform it into ambient art. Let’s check some of the elements that we can control to make this idea into a real possibility so that anyone with a desire has the script to create an amazing performance. 

· The Vibe: The game in striking black & white. Classic, moody cinema—all style, no chatter

· The Soundtrack: Forget the commentator’s clichés. Embrace the artists that surround you.

· The Mood: As the projector glows to an intimate setting, conversation-friendly atmosphere ensues, with a backdrop to a connection and not the sole focus.

And that’s just for starters, next up we look to serving up comfort food with a gastro twist, designed to be hearty and stand-friendly for socializing. Check out some of our menu concepts:

· Grown-Up Stadium Eats: Mini beef sliders, loaded sweet potato wedges, and a bite-sized dessert.

· Uptown Bodega Plate: Chopped Cheese or Cuban Sliders, plantain chips, and savory empanadas.

· Community Bites: If you live in a community that is filled with good eats, then leverage the event to feature its fine cuisine. Partner up with local businesses to showcase their food and create a bond with fellow business owners.

And the drinks? The Signature Cocktails can be named after sports or film culture, served for consumption.

·  Garden Glow: Bourbon, Citrus, Maple

·  Broadway Layup: Gin, Lemon, Lavender

·  Mocktail Counterparts: For the Rookies… A zero-proof option

The space I have in mind is two floors and seats about 50 guests. With that limited capacity, this is an intimate and energetic social experience. So, I have to be careful to set up the space for maximum flow, operational efficiency, conversation, and enjoyment.

· Main Floor: Tall standing cocktail tables and soft seating along the walls with a clear view of the projection, ensuring that traffic flows freely.

· Balcony Overlook: Shifting perspective from the top floor area where a person can have elevated views and taking memorable photos.

If you like what you read so far, then please go ahead and click on the links below to read through this highly shareable and unique concept that quite possible NYC hasn’t seen before.

Idea Deck

Full Proposal

Creative Brief